Vendor decisions are often made on price and a sales demo. A few additional questions prevent most of the regret that follows.
Evaluate on
Ask every vendor
Data ownership & exit
“If we leave in year three, how do we get our data out — in what format, and at what cost?”
Support responsiveness
“What is the contractual response time, and may we speak with two current customers about it?”
Integration fit
“Show us this connected to the systems we already run, before we sign.”
Vendor stability
“How long have you been operating, and who funds you?”
Total multi-year cost
“What is the all-in five-year figure including implementation, training, add-ons, and annual increases?”
Score each vendor on all five before comparing price. A tool that wins on cost and loses on exit terms is rarely the cheaper option.
Data ownership and exit terms
What happens to your data if you leave? A vendor that makes it difficult or expensive to export your own data is a warning sign, regardless of how good the product looks today.
Support responsiveness, not just support hours
"24/7 support" means little if response time is measured in days. Ask for real service-level commitments, and ask current customers about their actual experience.
Integration with what you already have
A tool that doesn't connect to your existing systems creates manual work indefinitely. Confirm integration capability before signing, not after.
Financial stability of the vendor
A five-year contract with a two-year-old startup carries real risk. It's a reasonable question to ask directly, and a reasonable factor to weigh.
Total cost, not sticker price
Implementation, training, add-on modules, and annual increases often make the real cost significantly higher than the quoted price. Ask for a full multi-year estimate before comparing options.
A short, consistent evaluation framework — used for every vendor decision — prevents most of the buyer's remorse that shows up eighteen months later.

